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Wednesday, November 3, 2010

Apple hires top Warner legal executive to pave way for streaming iTunes


Given how much money it makes both them and the music labels, Apple needs to make sure that their iTunes legal department keeps its game face on, especially as Cupertino tries to enter the tricky world of digital music streaming.

Their latest hire, then, is quite the coup: Apple has reportedly hired former Warner Music Group executive Elliot Peters. Peter was Warner’s senior vice president and head of its digital legal department, and has a lot of experience negotiating contracts between music publishers and online retailers.

According to Warner, Elliott has “had a hand in almost every WMG digital deal.” That includes Warner’s deals with the Columbia House Music and Video Clubs, Word Entertainment and Warner Bros. Publications.

Needless to say, everyone expects Eliot’s hire to mostly be about getting Apple the contracts it needs to launch a streaming, cloud-based version of iTunes, which would according to report allow customers to play songs from their music collection from any online device, and in anticipation of which Apple has supposedly builts its $1 billion data center in North Carolina.

43 comments:

Zetta Reviews said...

Apple is such a conglomerate >_< I h8 em.

Cowbellrocker said...

Sounds neat, although such services already exist.

johanathan biggles said...

I dont mind apple so much, but I cannot stand Itunes, i guess growing up on media player made me that way.

DJ Name Brands said...

should be interesting to see how this pans out, i like the cloud based concept

Tony said...

jesus, will they ever give it a rest?
also i wonder where in NC its located

g4strainer_exx007 said...

this is great

P. Progger said...

apple's taking over. soon we're gonna be loving microsoft again

Martin Cage said...

As much as I don't like Apple at least they're building new projects and pumping some money into the economy

Buck Nakkid said...

interesting

S said...

cool article

befashionistic.blogspot.com/ said...

hell yea lawyers

frankie, my cat. said...

Haha, agree with P. Progger. All this Apple-bullshit is taking more and more over.

aZZo said...

such douches, cloud computings going to enslave us all

T.dot said...

apple is indeed takin over

vogelhut said...

Man, I hate Apple so much. They think they can just own the music industry.

Quinn Electronics said...

im interested to see the changes

RoodNverse said...

they got a good guy working for em, but apple is way worst then microsoft why cant ppl see this O.o;

MoneyNaoPlz said...

Apple are massive faggots. Period.

Galwarrior said...

Sweet Post!

Sikori said...

Don't mind Apple. but hate Itunes with a passion.

Naj said...

if they have the they can do whatever they want.

Johnny Boy said...

Would be pretty cool, like others have stated, if services like this didn't already exist.

iRetiv said...

streaming itunes will be hard to pull off!

comradejoker.blogspot.com/ said...

So when is Google going to take over iTunes?

Astra said...

apple :(

Kikimora said...

Oh, didn't know that! ^^

About Insurance said...

this is going to be revolutionary

amidoinitrite? said...

I like this a lot!

Fuuuuuuuu said...

streaming iTunes could get costly?

Swift Love said...

good job with this!

Mr. Bloggity said...

Wow, apple is one heck of a company!

MacPCharmony said...

great! xD

Zoy said...

Yes, Apple makes some great products, but when a company gains too much of the market, that's bad for us. Why? Because when one company gains a monopoly, then there is less competition from other businesses, which usually leads to

-higher prices
-less innovation
-poor service

Let's hope Apple doesn't leave their loyal consumers in the dust.

SC2 Strats said...

wow really huh.

Sikori said...

Don't mind Apple. but Itunes... diff story..

CrispyPeanutButter said...

Uhg... apple just needs to stop already

ImmaFrog said...

amazing info

Savage Nugget said...

Apple is a succubus. :D

Futomara said...

Can you believe I had over 1,100 visitors that read today's article, Don't Tickle This Elmo -- You'll Regret It Or A Full Moon You Don't Want To See? Where were you?

SpringyB said...

Like apple needs more.

The Drug Connoisseur said...

nice stuff

McBloggerton said...

So I can sign on to my iTunes from my iPhone and play any song that I've purchased without actually physically transferring the file to my iPhone? Friggin sweet!

Astra said...

interesting

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