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Saturday, October 30, 2010

Facebook knows a lot about you even if you never fill in your profile


Facebook doesn’t have the best history of privacy, so it’s natural that some might feel an unwillingness to hand all of their private details over to Zuckerberg and Co. Who knows where they’ll end up, how they’ll be sold? That said, given Facebook’s ubiquity these days, even privacy-minded users often want to have a minimalist Facebook account just to see other people’s pictures. These accounts are usually created with temporary email addresses, employ aliases and don’t contain a lot of information in the profile.

Problem solved, right? Ha. You think you’re so smart, but a recent patent shows that even when your profile is populated with the absolute bare minimum of information, Facebook knows an alarming amount of information about you.

Here’s how it works: Facebook assumes that in the absence of information, your tastes are probably going to be similar to your friends. So, for example, if all of your friends like a movie, there’s a good chance you went to see that movie with them and probably like it too.

That’s smart. For one thing, it’s true: since friends usually bond over shared interests, interests that your Facebook connections have are likely to be yours as well. Even if they aren’t, though, Facebook’s seemingly banking on peer pressure as a way to figure out what you’re all about.

19 comments:

Cliff Miller said...

I don't agree totally, I have few, rellay few informations on FB, and my tastes are not the same of my friends.
By the way, theese informations scare me even more, FB is evil.

Kikimora said...

Follow&Support :)

Come At Me Bro said...

Love facebook!

comradejoker.blogspot.com/ said...

What's facebook?

Ningen said...

those social networks are really bone-chilling

kokiloten said...

Good for me that i dont have friends ;)

Randy Weezner said...

this is the kind of stuff I fight against daily

iRetiv said...

they need better privacy

Donkote said...

FACEBOOKS GOING TO TAKE OVER THE WORLD!!

Jackie said...

This is Awesome, happy Halloween btw !

Lemmiwinks said...

Great post, bro!

Pope Smurf said...

That's just frightening.

4funz said...

Like donkote said.. they will take over the world

MTL beer said...

Yeah, that's why I don't use FB lol.

Gansita said...

That's why "Sonico" is better, lol

SC2 Strats said...

whoa crazy. didn't know that.

Nikola Begedin said...

Facebook is scary!

That being said, I still use it. I gave up on privacy ages ago.

CAE.II said...

Yeah, Facebook is bad about that stuff... And it always seems to be getting worse... Interesting post.. Didnt think about it like that.

aZZo said...

creepy as fuck

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